As a professional or small business person:
How Can I Move From Professional To Entrepreneur In My Professional Business?
Many professionals are reluctant business people only because there is so little attention to the business of the profession when we get our education and training. But there comes a time when every professional must unleash their inner entrepreneur. We think that mid-career is a great time to get started. Mid-career professionals tend to hit a plateau. We call it the TimeTrap Plateau. Getting in touch with the entrepreneurial spirit is the first stage of breaking free and heading for the Summit of your career. Learn more now.
Read more on From Professional to Entrepreneur In Your Professional Business…
As a professional or small business person:
How Can I Use Email Marketing In My Professional Business?
Despite the damage that spammers have done, email marketing remains a powerful tool if used correctly. This is the era of permission based marketing. Your customers, clients and patients are looking to interact with you, but you must offer something of value up front in exchange for the permission to add them to your mailing list. In fact, start out by giving visitors to your website something of such value that providing you with contact information does not require a second thought on their part. It should be an obvious bargain. If you demonstrate that you are here to give value, who would not want you to follow up and offer even greater value? Build your list in the spirit of giving, and your list will become something of incredible value. You want raving fans, not just a list of emails. Learn more now.
As a professional or small business person:
How Can E-Myth Revisited Help In Marketing My Professional Business?
Michael Gerber is the author of E-Myth Revisited. It is a book that most professionals would be well advised to read. As professionals, we typically get extensive training in our area of expertise. We have specialized knowledge and experience. However, what is generally lacking in most professional training programs is expertise in how to run a business. Our practices are businesses. So without putting solid business and marketing systems in place, we actually end up doing a disservice to our customers, clients and patients. Learn more about what E-Myth has to do with your professional business.
Read more on E-Myth Revisited For Your Professional Business…
As a professional or small business person:
How Can I Use Business Planning In My Professional Business?
One of the greatest flaws in professional training programs and graduate schools is that there is almost no emphasis on basic business building and management. Every professional practice is a business. So where is the training on having a business plan, a marketing plan, a good map to follow? Professionals are left with a diploma, a handshake and not much else. A business plan is a critical tool. It is not sufficient just to look at your professional peers and do what they do. We think there is a better way. Learn more here.
Read more on Business Planning In Your Professional Business…
As a professional or small business person:
How Can I Use Online Product Marketing In My Professional Business?
We work with mid-career professionals because they become trapped on the TimeTrap Plateau. The business model of most professionals is some form of fee-for-service where your knowledge, skill and experience is delivered one client hour at a time. Something very interesting happens when professionals learn to create information products out of that knowledge, skill and experience and learn how to market and deliver products in their professional businesses.
Read more on Online Product Marketing In Your Professional Business…
As a professional or small business person:
How Can I Effectively Use Internet Marketing In My Professional Business?
In your professional training, exactly how much time was spent training you how to market your professional business? And of that time, how much of it was spent training you how to market your business on the Internet? Well, if you are a mid-career professional, there may not have BEEN and Internet when you were getting your training. Take heart for you are not alone. Stop trying to invent your online marketing strategy from scratch. It's much easier when you have a map. Learn more here.
Read more on Internet Marketing For Your Professional Business…
As a professional or small business person:
How Can I Move From Professional to Infopreneur In My Professional Business?
As a mid-career professional, you are sitting on a veritable gold mine of untapped earning potential. It is the knowledge and experience in your head. But if you are like most professionals, you are trapped in a business model that has you selling your professional time to one client, customer or patient at a time. The transition from Professional to Infopreneur is the art of capturing and packaging your expertise, knowledge and experience into the form of information products that can be marketed and sold online independent of your hourly efforts. Stop earning money with a linear relationship between your time and your income. Learn about Infopreneurship now!
Read more on Professional to Infopreneur In Your Professional Business…
As a professional or small business person:
How Important Are Marketing Plans In Your Professional Business?
Dr. Marc Kossmann and Charlie Seymour Jr speak to a lot of professionals and small business owners, and one of the chronic problems faced by audience members is the fact that they received little to no business training. You can be the greatest expert in your field, but if no one knows you exist, then how successful are you able to be? Marketing is critical. Now in the Online Jungle and with more social media channels opening up by the day, having a marketing plan of action has become more important than ever. Learn more here.
As a professional or small business person:
How Can I Master The Online Jungle in Marketing My Professional Business?
Mid-career professionals have been so focused on building their businesses that they may have missed the degree to which The Online Jungle has surrounded them. It is encroaching rapidly. So, fellow professionals, it is time to learn how to become Master of The Online Jungle and build your social media marking system. The Online Jungle is very rich in resources. Tap into them and you have the potential to take your professional business to the next level. Move through The Online Jungle and on to The Summit of Your Career!
Read more on The Online Jungle And Your Professional Business…
Join us now! Fill in your name and primary email address now and click the button. Get all of our podcasts AND our free tips: "7 Killer Strategies To Explode Your Video Marketing" ($12.97 value). All this available exclusively to our members who sign in. Sign In Now. Join Us!
Learn The Power Of Video
Find Out About Our Book and Audio Book - Click Here!
Why Is Outsourcing For YOU? Click Here Now!!
